Hubspot email campaigns

Hubspot email campaigns

Email campagins with detailed delivery statistics

Use case
Marketing
Apps
Hubspot
Created by
Canvas

Each record is Marketo campaign.

Model columns

ColumnDescription
campaign_idID of the campaign.
campaign_nameName of the campaign.
campaign_typeType of campaign, either 'batch' or 'trigger'.
created_timestampTimestamp when the campaign was created.
descriptionDescription of the campaign
is_activeWhether the campaign is active. Only applicable to trigger campaigns.
program_idID of the parent program, if applicable.
program_nameName of the parent program, if applicable.
updated_timestampTimestamp when the campaign was most recently updated.
workspace_nameName of the parent workspace, if applicable.
count_sendsCount of total sends from related email sends.
count_opensCount of total opens from related email sends.
count_bouncesCount of total bounces from related email sends.
count_clicksCount of total clicks from related email sends.
count_deliveriesCount of total deliveries from related email sends.
count_unsubscribesCount of total unsubscribes from related email sends.
count_unique_opensCount of unique opens from related email sends.
count_unique_clicksCount of unique clicks from related email sends.
open_rates_by_sendsUnique email opened divided by total email sent.
click_rates_by_sendsUnique email clicked divided by total email sent.
open_rates_by_deliveriesUnique email opened divided by total email deliveries.
click_rates_by_deliveriesUnique email clicked divided by total email deliveries.

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